Since 25 May 2018, the General Data Protection Regulation has applied across the UK and EU, setting strict standards for how personal data is collected, stored and processed.
If you operate a website and receive visitors from the UK or EU, these rules apply to you.
GDPR is designed to give individuals more control over their personal data and greater transparency over how organisations use it.
What GDPR Means for Your Website
Most websites collect some form of data, whether intentionally or indirectly. This can include:
- Contact form submissions
- Newsletter sign ups
- Analytics tracking
- Cookies
- Embedded content such as videos or maps
You may also use third party services such as:
- Google Analytics
- Google Fonts
- Google Maps
- YouTube
- Vimeo
- SoundCloud
- Spotify
In many cases, these services process personal data such as IP addresses when they load content on your site.
Under GDPR, it is not enough to simply inform visitors that data is being collected. You must obtain clear consent before collecting certain types of data or loading third party services that do so.
Our GDPR Compliance Tools
We use compliance tools that allow your website visitors to control how their data is used.
Privacy Bar and Preferences Centre
Visitors are notified about cookies and data collection when they first visit your site. They can then choose which services they wish to allow and manage their privacy preferences at any time.
Content Inclusion and Exclusion Logic
Media, tracking scripts and third party content can be automatically blocked until consent is given. This ensures that personal data is not processed without permission.
Fallback for Blocked Content
If a visitor does not grant consent, blocked content such as embedded videos or maps is replaced with a clear notification. The visitor can then update their preferences to enable access.
Examples of Controlled Content
Depending on user preferences, the following types of content may be restricted until consent is provided:
- YouTube or Vimeo video players
- Google Maps embeds
- SoundCloud or Spotify audio players
- Inline embedded media
- Tracking scripts and analytics tools
Visitors can update their preferences at any time via the Privacy Preferences section of the site.
Ongoing Compliance
We maintain systems, policies and procedures to ensure that:
- Personal data is processed lawfully and transparently
- Data collection is limited to what is necessary
- Visitors have clear control over their information
- Regulatory requirements are consistently met
If you would like more information about how we handle personal data or wish to exercise your data protection rights, please contact us directly.